Privacy Policy
1. Introduction
At Points of View, we are committed to protecting your privacy and ensuring that your personal data is handled securely and in compliance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018. This Privacy Policy explains how we collect, use, store, and protect your information when you interact with us, whether as a client, website visitor, or business partner.
By using our website (www.pointsofview.co.uk) or our services, you agree to the collection and use of information in accordance with this Privacy Policy.
2. Personal Data We Collect
We may collect and process the following personal data:
Client Data
- Name, surname, middle name
- Contact details (email, phone number, address)
- Any other details provided during project inquiries or consultations
Website Visitor Data
- IP address
- Browsing activity and interactions with our website
- Data collected through cookies, including Google Analytics, Facebook Pixel, and LinkedIn tracking
Marketing & Communications Data
- Name, email address, and phone number when you subscribe to newsletters or request information
- Engagement data from digital marketing campaigns (e.g., Meta, LinkedIn)
3. How We Use Your Data
We use your personal data for the following purposes:
- To provide our services: Managing client inquiries, processing project requests, and ensuring seamless communication.
- Marketing and customer communication: Sending relevant updates, promotions, and industry insights.
- Website analytics and performance tracking: Understanding visitor behavior to improve user experience.
- Compliance with legal obligations: Ensuring compliance with UK laws and regulations.
We process your personal data only when there is a lawful basis to do so, such as your consent, contractual necessity, or our legitimate business interests.
4. Data Sharing & Third-Party Services
We do not sell your personal data. However, we may share your data with:
- Marketing & Analytics Platforms: We use services like Google Analytics, Facebook Pixel, and LinkedIn to track user engagement and optimize content.
- Service Providers: We may share necessary data with third-party service providers (e.g., IT support, CRM platforms) for operational purposes.
- Legal Authorities: If required by law, we may disclose personal data to comply with legal obligations.
All third-party service providers we work with are contractually required to handle your data securely and in compliance with UK data protection laws.
5. Cookies & Tracking Technologies
We use cookies and similar tracking technologies to enhance your browsing experience and improve our services. These may include:
- Essential Cookies: Necessary for website functionality.
- Analytical Cookies: Help us measure traffic and user behavior via Google Analytics.
- Marketing Cookies: Track visitor interactions for personalized advertising via Facebook Pixel and LinkedIn.
You can manage your cookie preferences through your browser settings.
6. Data Retention
We retain personal data only as long as necessary to fulfill the purposes for which it was collected or as required by law. This includes:
- Client data: Retained for the duration of our business relationship and for a reasonable period thereafter.
- Marketing data: Retained until you opt out or request deletion.
- Website analytics data: Retained for tracking and performance purposes.
Once data is no longer required, it will be securely deleted or anonymized.
7. Your Data Protection Rights
Under the UK GDPR, you have the following rights regarding your personal data:
- Right to Access: Request a copy of your personal data.
- Right to Rectification: Correct inaccurate or incomplete data.
- Right to Erasure: Request deletion of your data under certain conditions.
- Right to Object: Opt out of marketing communications or data processing based on legitimate interests.
- Right to Data Portability: Receive your data in a structured format for transfer.
To exercise any of these rights, please contact us at pointsofview2022@gmail.com.
8. Data Security
We take appropriate security measures to prevent unauthorized access, data loss, or misuse, including:
- Encryption & secure servers to store client information.
- Restricted access to personal data within our organization.
- Regular data audits to ensure compliance with legal requirements.
9. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. Any changes will be posted on our website with the latest revision date. Please review this policy periodically to stay informed.
10. Contact Us
For any questions or requests regarding this Privacy Policy or your personal data, please contact us at:
Email: pointsofview2022@gmail.com
Address: Unit 2A, Wellington Works, Wellington Rd.